The History Behind the Legend
The Air Jordan 4 "Bred" (Black/Red) colorway first debuted in 1989, swiftly becoming one of the most iconic sneakers in basketball and streetwear culture. Michael Jordan cemented the shoe's legacy during the 1989 NBA playoffs, most memorably when he hit "The Shot" against Craig Ehlo and the Cleveland Cavaliers while wearing this exact colorway.
The 2024 "Reimagined" version updates this classic with premium materials while remaining faithful to the original's legendary design.
What's New in the Reimagined Version
- Premium Leather:
- Aged Midsole:
- Improved Comfort:
- Nike Air Branding:
- Aged Midsole:
The shoe comes complete with original Nike Air-spec white and black laces, paying total homage to classic OG specs.
Why the Hype is Real
As one of the most beloved Jordan silhouettes, the AJ4 "Bred" has traditionally sold out within minutes whenever it retroed. The reimagined quality and Easter 2024 release timing have made this one of the most anticipated sneaker drops of the year.
Release Details:
Colorway:
Price:
Release Date:
Where to Buy: